1
AuthorizedRelease
ChinaMobile Phone Market Report
August, 2016
Published by
China Academy of Information and Communications Technology
September, 2016
2
Part 1. Overall Mobile Phone Market in China
August domestic mobile phone shipmentsreached 47.6 million units, up0.4percent year
over year. 121 new models were released in the month, up 45.8 percent year over year.
YTD domestic mobile phone shipments reached 352.0million units and YTD number of
new model release reached1021, up7.0 percent and down 2.6percent year over year,
respectively.
Chart 1: Domestic mobile phone shipmentsfrom August 2015 to August2016
Part 2.Development of 4G Mobile Phones
August domestic 4G mobile phone shipments were44.4million units, up9.0percent year
over year, and represented 93.3 percent of the total shipments. 106new 4G models were
released in the month, up 60.6 percent year over year, accounting for 87.6percent of the
total new models this month.
YTD domestic 4G mobile phone shipments were 325.7 million units, up 18.7 percent year
over year, and represented 92.5 percent of the total shipments. YTD number of new
model release reached 876, up14.8 percent year over year, accounting for 85.8 percent of
the total new model release.
Out of the total 4G mobile phone shipments this month, 70.8 percent of which were all 47
42375356
49
2245 4350455148
11% 11% 11% 11%9% 9% 7% 9%6% 5% 6% 5% 6%3% 2% 1% 2% 2% 1% 1% 1% 1% 0% 1% 0% 1%86% 87% 88% 87%89%89%92% 90% 93%94%94%95%93%
0%20%40%60%80%100%
0102030405060
Shipments(Unit: Million) 2G Share 3G Share 4G Share networks supported, and 77.9
supported FDD LTE, TD- SCDMA, WCDMA
Part 3. Local and MNC
August mobile phone shipments
up6.2 percent year over year, accounting for
shipments. Number of new model
44.3 percent year over year, and represented
model release in the month.
YTD mobile phone shipments by the local brands reached
16.7percent year over year, and accounted for
shipments. Number of new
2.2percent year over year, representing
release in the domestic market.
Chart 2: August 2016 mobile phone shipments by local and MNC brands
Part 4.D evelopment of
August smart phone shipments were
accounted for 93.5 percent of the domestic mobile phone shipments in the month.Of the
total smartphone shipments
YTD smart phone shipments were
3 77.9%, 97.6%,76.9%, 71.9 % of the 4G mobile phones shipped
SCDMA, WCDMA , cdma2000 network, respectively.
Local and MNC Brands of Mobile Phones
mobile phone shipments by the local brands reached 44.7
percent year over year, accounting for 94.0 percent of the domestic mobile pho
shipments. Number of new model s released by the local brands(114 units)
percent year over year, and represented 94.2percent of the total number of new
model release in the month.
YTD mobile phone shipments by the local brands reached 317.8 million units, up
percent year over year, and accounted for 90.3 percent of the domestic mobile phone
new models released by the local brands (974 units)
percent year over year, representing 95.4percent of the total number of
release in the domestic market.
mobile phone shipments by local and MNC brands
evelopment of Smart Phones
smart phone shipments were 44.5million units, up 7.0 percent year o
percent of the domestic mobile phone shipments in the month.Of the
shipments , 38.1 million units were Android-based.
YTD smart phone shipments were 327.5million units, up 13.2 percent year over year, and
Local Brands
94.0%MNC Brands
6.0%% of the 4G mobile phones shipped
cdma2000 network, respectively.
44.7 million units,
percent of the domestic mobile pho ne
units) increased by
percent of the total number of new
million units, up
percent of the domestic mobile phone
units) decreased by
total number of new model
mobile phone shipments by local and MNC brands
percent year o ver year, and
percent of the domestic mobile phone ship
信通院 - 2016年8月国内手机市场运行分析报告 英文版
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